Velika Home Made Lutenitsa 265g (9.35oz)

The same Velika recipe that earned its place in Deroni’s golden series — roasted red peppers, roasted eggplant, rich tomato paste, no garlic — now in a 265g jar sized for the moments that call for something special without requiring a full pantry commitment. Tuck it into a gift hamper, open it for two at a dinner table, or serve it at an event where every guest deserves a taste of Bulgaria’s finest lutenitsa tradition.

About Velika Home Made Lutenitsa 265g

Velika is Deroni’s golden series — their premium lutenitsa sub-line, designed for occasions and gifting rather than everyday pantry use. The 265g jar is the compact entry format of the Velika line: the same recipe as the 515g Velika jar (SKU: DER15), in a size that makes it the most versatile and giftable jar in the Malincho lutenitsa range. At $4.40 it is also the lowest-price entry point into the Velika premium tier, allowing first-time buyers to experience the golden series character before committing to the full jar.

The recipe is built on coarsely ground roasted peeled red peppers and roasted peeled aubergines — the hallmark of an artisan-style coarse-ground lutenitsa — with a rich tomato paste base that delivers a more concentrated, bolder tomato character than the lighter tomato puree used in everyday spreads. No garlic is added, keeping the profile refined and universally welcoming. Manufactured by Deroni at their ISO 9001:2015, ISO 22000:2005, and IFS-certified factories in Bulgaria, using vegetables grown on Deroni’s own 3.15 million m² of Upper Thracian Valley farmland. No preservatives.

How to Use It

The 265g jar is sized for single-serve and small-group occasions: open one for two at a dinner table alongside Bulgarian Kashkaval and fresh bread, serve individual portions at a catering event, or use as a standalone gift tucked into a Bulgarian food hamper with a wedge of sirene and a piece of lukanka. In a restaurant or food service context, the 265g is ideal for table-side presentation — a complete individual portion that guests can spread themselves, or a restaurant-portion size that reduces waste compared to opening a larger jar for one or two servings. Coarse texture means it holds beautifully on a board, in a ramekin, or spooned onto a cracker.

What Makes It Special

Every lutenitsa in the Malincho range serves a clear purpose. Velika 265g (DER13) fills a gap that no other SKU covers: a premium lutenitsa in a small, giftable format at an accessible price point. The everyday coarse-ground Deroni lutenitsa options (LDSpec at $5.25, DER12 at $5.75) come in 520g jars — practical for regular use but too large for single-occasion gifting. The full Velika 515g jar (DER15 at $7.49) carries the premium occasion identity at a commitment price. DER13 at $4.40 for 265g is the Goldilocks format: golden-series quality in a jar the right size for gifting, sampling, and individual food service portions. Case-of-20 makes it the most practical wholesale lutenitsa format for restaurants, catering, and specialty retail tasting programs.

Quick Facts

✓  Brand: Deroni — Velika (golden series premium sub-line)
✓  Bulgarian name: Lutenitsa Velika (Велика лутеница)
✓  Format: Small-jar / gift & trial format — compact version of the 515g Velika (SKU: DER15)
✓  Style: Coarsely ground — visible roasted vegetable pieces
✓  Main vegetables: Roasted peeled red peppers, roasted peeled aubergines
✓  Base: Tomato paste (concentrated — bolder than tomato puree)
✓  Garlic: None — refined, universally approachable profile
✓  Preservatives: None (Deroni brand-wide commitment)
✓  Ingredients: Roasted peeled red peppers, tomato paste, roasted peeled aubergines, sunflower oil, sugar, salt, spices*
✓  Dietary: Vegan, plant-based, no meat, no dairy
✓  Origin: Bulgaria (imported) — manufactured by Deroni at ISO-certified factories
✓  Deroni certifications: ISO 9001:2015, ISO 22000:2005, IFS (International Food Standard)
✓  Net Weight: 265g (9.35 oz)
✓  Items per Case: 20
✓  UPC: 3800740021870
✓  SKU: DER13
✓  Also available: Velika 515g (SKU: DER15)

* Ingredient list sourced from sibling SKU DER15. Verify against DER13 physical label.

Bulgarian Serving Tip

In Bulgaria it is tradition to bring a jar of lutenitsa as a house gift — and the 265g Velika is perfectly sized for exactly that. Pair it with a small wedge of Bulgarian Kashkaval (SKU: CKY 900cow) and a piece of Karlovska Lukanka (SKU: TM36m) wrapped in parchment for a complete, beautiful Bulgarian food gift that fits in one hand. At the dinner table, open the jar and set it between two people alongside fresh bread and a plate of Bulgarian Cow Sirene (SKU: C01bul) — 265g is the ideal portion for two to share as part of a starter spread without leaving half a jar open in the fridge. For food service and catering, the case-of-20 makes individual plating straightforward: one jar per guest, or one jar per small shared plate, with no measuring or portioning required.

Pairs perfectly with: Bulgarian Kashkaval (SKU: CKY 900cow), Bulgarian Cow Sirene (SKU: C01bul), Karlovska Lukanka (SKU: TM36m), Mountain Lukanka (SKU: TM362m), Velika 515g (SKU: DER15), Deroni Oldcountry Lutenitsa (SKU: DER12).

Frequently Asked Questions

What is the difference between DER13 (265g) and DER15 (515g)?

Both DER13 and DER15 are Velika Home Made Lutenitsa from Deroni’s golden series, made from the same recipe of coarsely ground roasted red peppers and eggplant in a tomato paste base, with no garlic and no preservatives. The only difference is size: DER13 is 265g ($4.40) — the compact gift and trial format, ideal for gifting, individual portions, and food service use. DER15 is 515g ($7.49) — the full occasion jar for dinner parties, holiday tables, and households that use Velika regularly. At $4.40, DER13 is the lowest-price entry point into the Velika premium line.

Why choose the 265g jar over the larger 515g jar?

The 265g jar is the right choice when the occasion, the context, or the portion size calls for a smaller format. As a gift, it is the perfect size to include in a food hamper without dominating it. As a table serving, it portions cleanly for two to three people at a starter course without leaving a large jar half-open. In food service, the case-of-20 provides a ready individual serving per table. For someone trying Velika for the first time, $4.40 for 265g is a lower commitment than $7.49 for 515g. Once you know you love it, the 515g (SKU: DER15) is the better value per gram.

How does Velika compare to the other coarse-ground lutenitsa options at Malincho?

Malincho carries three coarse-ground Deroni lutenitsa variants: LDSpec (Homestyle, $5.25, 520g, no garlic, tomato puree base), DER12 (Oldcountry, $5.75, 520g, garlic, tomato paste base), and Velika DER15 ($7.49, 515g, no garlic, tomato paste base). DER13 is the 265g version of DER15. Velika sits above both LDSpec and DER12 as the golden-series premium expression: it shares the no-garlic profile of LDSpec but uses the bolder tomato paste base of DER12, and carries the premium Velika sub-brand identity that neither of the others has.

Is this a good Bulgarian food gift?

Yes — and the 265g size makes it one of the most practical gift formats in the Malincho range. It is small enough to include in a mixed Bulgarian food hamper alongside other items (cheese, salami, bread) without taking over the basket, light enough to carry, and premium enough in brand identity (Deroni golden series, distinctive Velika label) to feel considered rather than generic. For the Bulgarian diaspora, the Velika name carries nostalgia and quality associations. For someone new to Bulgarian food, it is an easy, welcoming introduction: no garlic, mild, visually appealing, and backed by a name that signals the product has been made with care.

Does this product contain preservatives?

No. Deroni produces all of their lutenitsa without preservatives — a confirmed brand commitment on their official website (deroni.com). Their three factories in Stara Zagora and Haskovo are certified to ISO 9001:2015, ISO 22000:2005, and the International Food Standard (IFS). Shelf stability is achieved through thermal processing and the hermetically sealed glass jar.