Mura Chocolate Wafer MEGA BITE Hazelnut 45g

There is a wafer bar, and then there is Mura. For Bulgarians who grew up reaching for one on the way out of a kiosk, a school canteen, or a corner shop, the name alone brings back an entire era. The MEGA BITE version brings back that same Mura — and then puts significantly more chocolate on it.

About Mura MEGA BITE Hazelnut

Mura is a Nestlé wafer brand produced specifically for the Bulgarian and Eastern European market, made in Bulgaria at Nestlé’s local facility. The MEGA BITE Hazelnut is the upgraded format of the classic Mura hazelnut wafer: the structure stays the same — crispy baked wafer layers with a light, aerated hazelnut cream filling — but the real milk chocolate coating is substantially thicker than on the previous generation. More chocolate is the entire point, and the MEGA BITE name delivers on it without apology.

The hazelnut cream filling is aerated — whipped to a lighter, fluffier consistency than a dense praline — so the bar does not feel heavy despite the generous chocolate shell. The result is a clean sequence of textures: snap of chocolate, crunch of wafer, cloud of hazelnut cream, and then all three together in the finish. At 45g, it is sized for a single proper treat rather than a shared snack.

How to Enjoy It

Straight from the wrapper is the correct answer — at room temperature, where the chocolate has its full snap and the hazelnut cream is at its lightest. Keep one in a bag or desk drawer for the mid-afternoon moment. Pair with a strong Bulgarian coffee or a Turkish-style espresso, where the bitterness of the coffee and the sweetness of the chocolate hazelnut cream find exactly the right balance. For children, it is the after-school treat that needs no introduction.

What Makes It Special

Mura is not a generic European wafer bar — it is a specifically Bulgarian product, made by Nestlé for the Bulgarian market, with a recipe and format that reflects what Bulgarian consumers actually want from a chocolate wafer: real milk chocolate (not compound coating), a genuine hazelnut filling, and a crisp wafer structure that holds up. The MEGA BITE upgrade is a deliberate response to that preference for more chocolate per bite — the kind of product decision that only gets made when a manufacturer knows its audience well. For the Bulgarian diaspora in the USA, finding Mura at Malincho is finding the real thing, not an approximation.

Quick Facts

✓  Product type: Chocolate wafer bar with hazelnut cream filling
✓  Brand: Mura MEGA BITE by Nestlé
✓  Origin: Made in Bulgaria
✓  Net weight: 45g (single bar)
✓  UPC: 7613287429254
✓  SKU: MURmegah
✓  Case pack: 40 bars per case
✓  Filling: Aerated (fluffy) hazelnut cream
✓  Coating: Real milk chocolate — more than the classic Mura wafer
✓  Structure: Crispy baked wafer layers
✓  Storage: Store in a cool, dry place away from direct sunlight

Serving Tip

In Bulgaria, a wafer bar and a cup of coffee is not just a snack — it is a ritual. The classic pairing is a strong, bitter espresso or a traditional Turkish coffee (kahva), where the dark roast cuts through the chocolate sweetness and lets the hazelnut cream come forward in the aftertaste. For afternoon guests, set a plate of Mura MEGA BITE bars alongside a small bowl of mixed nuts and a pot of coffee. Simple, familiar, and always appreciated by anyone who knows the brand.

Also available at Malincho: Explore our full range of Bulgarian and Eastern European chocolate and wafer products in the Wafers & Cookies and Chocolate departments.

Frequently Asked Questions

What is the difference between Mura MEGA BITE and the classic Mura wafer?

The MEGA BITE version has a significantly thicker real milk chocolate coating compared to the previous Mura hazelnut wafer. The filling (aerated hazelnut cream) and the wafer structure remain the same — the upgrade is in the chocolate-to-wafer ratio, which is what the MEGA BITE name reflects. If you preferred the original Mura but wanted more chocolate per bite, this is that bar.

Is the chocolate coating real milk chocolate?

Yes. The Mura MEGA BITE Hazelnut is coated in real milk chocolate, not a compound chocolate coating or a vegetable-fat-based substitute. This is called out explicitly in the product description because it is a genuine distinction — many mass-market wafer bars in this price range use compound coatings. Mura uses real chocolate, which is part of why the snap and flavor are noticeably better.

What is aerated hazelnut cream?

Aerated cream is whipped during production to incorporate air, resulting in a lighter, fluffier texture than a dense praline or paste filling. In the Mura MEGA BITE, this means the hazelnut filling is cloud-like and delicate rather than heavy or cloying — it contrasts well with the firm crunch of the wafer and the solid snap of the chocolate shell, and it keeps the overall bar from feeling too rich despite the generous chocolate coating.

Who makes Mura?

Mura is manufactured by Nestlé, specifically for the Bulgarian and Eastern European market, produced at Nestlé’s Bulgarian facility. The brand and recipe are tailored to local taste preferences, which is why Mura has a distinct character from Nestlé’s global wafer products — it is a locally developed product made to the standard of a global food manufacturer.

Does this contain nuts or allergens?

Yes. Mura MEGA BITE Hazelnut contains hazelnuts as part of the cream filling. It also contains wheat (wafer layers) and milk (milk chocolate coating). It is not suitable for those with nut, gluten, or dairy allergies. Always check the current physical packaging for the complete and up-to-date allergen declaration before consuming.

Is this product made in Bulgaria?

Yes. Mura MEGA BITE Hazelnut is manufactured in Bulgaria by Nestlé and imported to the USA by Malincho. Country of Manufacture: Bulgaria. This is not an import from Switzerland or another Nestlé market — it is a product of the Bulgarian production line, made specifically for the Eastern European market.